When it comes to running social media accounts, there is an important basis or foundation of each created page: connection. Individuals that have an account on social media outlets like Twitter, LinkedIn, Pinterest, or others are trying to achieve some type of connection with other individuals. This can be minor or it can be major connection. It can be personal or it can be professional. Regardless, it is important and can drive people and their strategy behind how they are running their page.

If you are trying to achieve free likes or free followers on social media, one of the best ways to achieve this is to really let your personality shine through. You want to make sure that individuals are connecting with your page and interacting with it, yes, but they are more likely to connect when they are interacting with a page that they see as in line with their morals, personality, and their own beliefs. This is important to understand and can mean the difference between getting to know a page in a fleeting moment or staying around for the long haul. Know and understand this and you are more likely to see your page grow and grow naturally.